https://mail.insyma.org/proceedings/files/original/articles/Prita_Ayu_Kusumawardhany.pdf Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Proceedings of the International Symposium on Management (INSYMA) (Vol 22, 2025) Proceedings meta_title Adoption of ChatGPT for Travel Information: Exploring Innovation, Trust, and Word of Mouth among Gen Z Author #1 Prita Ayu Kusumawardhany Author #2 Denis Fidita Karya Abstract/Description The rapid development of digital technology has significantly transformed how individuals search for information, including travel destination information. This study aims to examine the influence of ChatGPT's innovation characteristics and perceived trustworthiness on affective response and word of mouth (WOM) among Generation Z users in Surabaya, Indonesia. Using a quantitative approach, data were collected from 100 respondents through an online questionnaire and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results reveal that ChatGPT’s innovation characteristics positively influence both affective response and perceived trustworthiness. Affective response significantly impacts WOM, highlighting the critical role of emotional engagement in promoting user recommendations. However, perceived trustworthiness does not directly affect WOM, indicating that trust alone is insufficient to drive users to recommend ChatGPT without strong emotional involvement. This study expand research on AI adoption in the tourism sector and provides practical insights for AI developers and tourism marketers targeting Generation Z users. keywords a;b;c;d ChatGPT, Innovation Characteristics, Perceived Trustworthiness, Affective Response, Word of Mouth, Generation Z, Tourism Information Search, AI Adoption. publication_date 2025/06/20 2025/06/15 pdf_url https://insyma.org/proceedings/files/articles/Prita_Ayu_Kusumawardhany.pdf abstract_html_url https://insyma.org/proceedings/items/show/ https://insyma.org/proceedings/items/show/316 firstpage 29 lastpage 34 issn 3047-857X 3047-857X conference Proceedings of the International Symposium on Management (INSYMA) Proceedings of the International Symposium on Management (INSYMA) publisher_name Fakultas Bisnis dan Ekonomika, Universitas Surabaya Fakultas Bisnis dan Ekonomika, Universitas Surabaya no article 5 Volume 22 authors Prita Ayu Kusumawardhany, Denis Fidita Karya Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Adoption of ChatGPT for Travel Information: Exploring Innovation, Trust, and Word of Mouth among Gen Z Creator An entity primarily responsible for making the resource Prita Ayu Kusumawardhany, Denis Fidita Karya