https://mail.insyma.org/proceedings/files/original/articles/75_%20Tin%20Agustina.pdf Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Proceedings of the International Symposium on Management (INSYMA) (Vol 21, 2024) Proceedings meta_title The Influence of Service Quality, Company Image, and Price Perception on the Customer Satisfaction: A Study of Reflexology Service Users in Malang City Author #1 Tin Agustina Karnawati Author #2 Risa Santoso Abstract/Description Comprehending consumer happiness and endeavors to enhance service are vital in the service sector. The objective of this study is to analyze the influence of service quality, corporate image, and pricing perception on customer satisfaction among individuals who utilize reflexology services in Malang City. The study utilizes a quantitative methodology, including questionnaires for data gathering. The purposive sampling strategy is employed to pick a sample of 100 respondents who have been utilizing reflexology treatments for a minimum duration of six months. Data analysis utilizes multiple linear regression, as well as hypothesis testing through the use of partial t-tests and simultaneous F-tests. The results indicate that service quality, corporate image, and price perception all have a positive and significant impact on consumer satisfaction. Concurrently, the quality of service, the image of the brand, and the level of trust are observed to have a substantial influence on consumer satisfaction. Service quality is the primary determinant of customer happiness among these criteria. keywords a;b;c;d service quality, company image, price perception, customer satisfaction publication_date 2025/06/20 2024/06/15 pdf_url https://insyma.org/proceedings/files/original/articles/75_%20Tin%20Agustina.pdf abstract_html_url https://insyma.org/proceedings/items/show/ https://insyma.org/proceedings/items/show/241 firstpage 437 lastpage 442 issn 3047-857X 3047-857X conference Proceedings of the International Symposium on Management (INSYMA) Proceedings of the International Symposium on Management (INSYMA) publisher_name Fakultas Bisnis dan Ekonomika, Universitas Surabaya Fakultas Bisnis dan Ekonomika, Universitas Surabaya no article 241 Volume 21 URL https://insyma.org/proceedings/files/original/articles/75_%20Tin%20Agustina.pdf Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource The Influence of Service Quality, Company Image, and Price Perception on the Customer Satisfaction: A Study of Reflexology Service Users in Malang City Creator An entity primarily responsible for making the resource Tin Agustina Karnawati, Risa Santoso